Chapter 07
The Surrounding Content: Why Accuracy on Third-Party Sites Decides Everything
What does the chapter The Surrounding Content: Why Accuracy on Third-Party Sites Decides Everything cover?
The machines read the whole page, so what the content around a link says about an entity is part of that entity's file. Accuracy in that content is the difference between corroboration and contamination. Accuracy was always polite; now it is load-bearing.
It runs in 3 named sections:
- The Mechanism
- How Placements Actually Go Wrong
- The Defences Are Procedural, Not Clever